IDEATE. INNOVATE. EXECUTE. REPEAT.

Hi! I’m Margaret, a multi-talented marketer passionate about creative, strategic marketing that drives businesses’ growth. With 8+ years of marketing experience across a variety of industries, I’m skilled at leading teams, creating unique campaigns, cross-collaboration, and project management. No matter the industry, I specialize in data-driven strategy, cross-functional collaboration, & project management. I’m a self-starter, a critical thinker, and a creative problem solver who is passionate about innovation & experimentation to create marketing campaigns that get results.

I started my career as a content creator--primarily, as a writer. From poetry to playful social copy, to pithy event descriptions and formal leadership letters, I love developing creative campaigns and honing the words that support them. As my career has evolved, I’ve become passionate about strategic thinking and planning. I believe in facing all situations with a design-minded perspective: Ideate, Create, Evaluate, Repeat. If a certain strategy doesn't work the first time, believe that I'm going to test and refine it until I get it right. I'm not afraid to pivot and rethink what's no longer working, putting critical thinking skills to use in developing campaigns that succeed.

A researcher by nature,  I’m always investigating new tools, platforms, and strategies that can make me and my work as effective and impactful as possible.  Learning is my biggest motivator, and no matter the situation, there’s always something new to learn. 

I especially love learning from new people. If you’d like to chat, you can reach out through my contact page here.